StumbleUpon | brettreasure's URL reviews

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & 12 Ad Agencies that couldn't care less about Google

Mon, 02 Feb 2009 00:26:53 -0800

Traditional ad agencies make no effort to get found by Search Engines. Either they have enough business, they don't believe clients use the Internet or they are just clueless about SEO (Search Engine Optimization).

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & Rescuing Rupert

Sat, 17 Jan 2009 17:00:00 -0800

Rupert Murdoch is optimistic about the newspaper industry but it seems like only him and Bret Treasure. Here Bret spells out a marketing strategy to save the journalism profession.

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & Café marketing with no budget

Tue, 30 Dec 2008 23:09:01 -0800

Better marketing is sometimes just focusing attention on your assets. Here's some advice given to a cafe business with an image issue.

Wooleen Station and Homestead | Murchison River | Western Australia

Mon, 01 Dec 2008 04:41:14 -0800

Eco-tourism holiday on an Australian station (ranch).

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & Lively dies, Second Life totters

Fri, 21 Nov 2008 07:01:39 -0800

Lively is dead and Second Life is coughing up blood. But Second Life leaves a legacy and still has a future. Commentary by Australian web marketing consultant Bret Treasure.

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & Google SearchWiki: not a Global Crisis

Fri, 21 Nov 2008 06:47:56 -0800

Changes in Google that allow you to personalise your own search engine results pages (searchwiki) are not going to impact on the SEO industry. Changes that examine your intent and deliver more localized results will have a small impact but changes that privilege video content, when they come, will be very significant.

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & Free Pick-Up in Podunk

Tue, 14 Oct 2008 07:52:57 -0700

What is free? Marketers consistently say that things are free when they are not. Standards should be established for different kinds of offers. The various Marketing Associations should be leading in this. What is the point of an industry association that doesn't care about standards in its industry?

Web marketing | online advertising | marketing consulting | Search Engine Optimisation | Perth Western Australia & Microsoft: Gates-Seinfeld alternatives

Sat, 13 Sep 2008 03:29:17 -0700

I wrote this review of my own blog post so don't expect objectivity. Frankly, this is a brilliant analytical look at advertising strategy from one of the world's elite marketing brains.

World Blog Awards

Mon, 16 Jun 2008 01:38:50 -0700

A quirky format for blog awards. People invent their own categories and self-nominations are OK. Read the About page and the Visiting Perth page.

eNewsletters Online - Create your own HTML email newsletters.

Tue, 11 Sep 2007 03:28:03 -0700

This is an excellent, well run facility. Represents good value for money.